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Sparkbase just introduced Paycloud Mobile Wallet which will let retailers integrate m-commerce through their loyalty and gift card program. Paycloud will eliminate the use of ‘plastic’ loyalty cards by integrating directly into the retailer’s credit card terminal.
When they enroll in Paycloud, business owners can establish a loyalty program quickly and for less than $100. There is a flat rate to pay with no additional transaction fees. The costs covers programming the existing terminal, a sensor that plugs into the terminal to make sure each transaction is secure and artwork for the ‘virtual card’. Paycloud does not require any difficult hardware or technology to install nor is it necessary to train staff.
For their part, customers will no longer have to carry yet another plastic loyalty card and they will have easy access to any of the store’s offers. All they have to do is put their phone in front of the countertop sensor and they will automatically redeem rewards and coupons. Enrolling is super easy on a smartphone as well.
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